Hi. I’m Angela

I make stuff online.

  • Angela Hawkins
    Angela HawkinsDigital Marketing & Analytics Expert

    I’m a digital marketer living in London, Ontario. I love staying on top of great social campaigns and learning of new ways to engage people online. I get giddy over web analytics, customer insights, and social media metrics. Online advertising on Google and social media are my specialties and I am consistently fuelled by positive ROI’s for my clients.


    I have experience growing social communities (Facebook, Twitter, YouTube, Instagram), creating and managing Google Adwords campaigns, developing and managing websites and creating compelling email campaigns.


    I am Google Adwords certified (August 2016).

“So, What do you mean by Digital Marketing”?

Social Media Strategy

Social media should be treated differently than other traditional marketing. I am an award winning social media strategist who knows how to engage with online audiences to drive sales, new brand advocates and online chatter.

Social Media Content

I have experience with content writing and curating for social media platforms including Facebook, Twitter, YouTube and Instagram.  When working with Western Fair District, I brought their Facebook community from 2,000 to 20,000 in 2 years across 4 Facebook Pages.

Social Media Advertising

Social media advertising has the advantage of being able to segment different types of users by gender, location, interests and more. I’ve had great success with social advertising by growing online communities and promoting brands.

Website Analytics

Unlike most people I know, I LOVE data. I can make sense of the crazy amount of data that Google Analytics provides, and provide comprehensive and actionable reports.

Online Surveys

Did I say how much I LOVE data?  I can organize, build and deploy online surveys. More importantly, I can slice and dice survey data into actionable results.

Google Adwords

Google adwords is my specialty. I have expertise in both search and display online campaigns, remarketing and conversion tracking.


I have expertise with various content management systems but have spent most my time with WordPress and have developed my own websites using this platform.

Photoshop, InDesign & Illustrator

I’ve used the Adobe Suite (Photoshop, Illustrator & InDesign) in both traditional marketing pieces and for website imagery.


Strong understanding of current SEO practices such as keywords, meta tags, backlinks, and social signals.

I LOVE DATA. The nerd in me loves that everything online can be measured.

Did I mention I do art?

My Experience

Sept 2014 – present

VP, Digital Marketing


  • Leading a robust, national paid search campaign driving 15% of the company’s revenue
  • Create customer e-newsletters
  • Provides web analytics reports using Adobe Marketing Suite
  • Manage the English & French websites and self-service customer platform

Sept 2013 – Sept 2014


The Hawkins’ household

May 2013 – Sept 2013

Digital Strategist (Contract)

adHOME Creative

  • Was the lead on the digital marketing projects that required a component of SEM, SEO or social media strategy.
  • Created, managed and analyzed successful local and national Google Adwords and social media campaigns.
  • Often worked directly with clients presenting digital media plans and reports.
  • Managed small and large Adwords budgets (up to $6000/month).

Nov 2012 – Mar 2013

Digital Marketing Manager

Western Fair District

  • Created content for our website, third party sites, email campaigns, online advertising and social media platforms (Twitter, Facebook & YouTube).
  • Manager of the graphics team:  coordinated external and internal creative deliverables.
  • Management of 4 Facebook brand pages, 3 Twitter profiles, and 3 YouTube channels. Grew Facebook fans from under 2,000 in 2010 to 22,000 by March 2013.
  • Created and distributed corporate communications (press releases) to our media partners
  • Analyzed and reported on our customer’s behaviors and needs through data provided by website analytics and customer surveys.
  • Created Google Adwords campaigns, optimized and reported on conversion success.


Nov 2010 – Nov 2012

Web Communications Coordinator

Western Fair District

  • Helped Western Fair District through a rebranding process in July 2011. Helped coordinate, strategize and launch the new www.westernfairdistrict.com website.
  • Managed all content and e-commerce on the westernfairdistrict.com website.

May 2010 – Nov 2010

Marketing & Communications Coordinator

ERTH Corporation

  • Working with the V.P. of Business Development, I was the marketing lead for ERTH (a parent company) and its six subsidery companies.
  • Marketing activities included: creating and managing six websites, creating marketing collateral (brochures, sell sheets, booth, signs), organizing conferences and tradeshows, creating and analyzing customer and employee surveys, developing advertisements (print and radio), coordinating promotional giveaways, organizing our customer conference, etc.



The Weather Network

  • Analyzed numerical models (GEM, GFS, NAM) while using other forecasting software to generate public forecasts for Eastern and Western Canada.



Say hello!

Contact Us

We're not around right now. But you can send us an email and we'll get back to you, asap.